|
|
|
|
|
We are looking for a Marketing manager who will be responsible for helping to identify and subsequently executing the strongest and most efficient attendee marketing strategy for our established brand, Pri-Med.
The Marketing manager will have the valuable opportunity to leverage his/her knowledge of the various channels of direct marketing strategy and execution to help grow the business! Managing and meeting marketing timelines and goals/objectives is the baseline for success in this role, and additional areas of responsibility will include:
• Leveraging multiple channels (mail, email, print & web), plan, manage and implement integrated, single-product marketing campaigns
• Setting, managing and meeting marketing objectives
• Managing, monitoring & reporting on a multi-campaign budget
• Setting expectations and proactively opening doors for creative development
• Ensuring that communications deliver against marketing strategy both on time and in budget
• Interacting with Brand Marketing, Product Marketing, Traffic, and creative teams to ensure that all deliverables meet timeline, budgetary and quality standards
• Offering technical direct marketing training and expertise, as well as serving as a resource within and outside of the department.
Qualifications:
• BS/BA degree or equivalent
• 5-7 years of experience in direct marketing (B2C) and print production, with 3+ years of management experience
• Direct Marketing Agency experience & exposure to direct mail & email marketing preferred
• A broad knowledge base in direct marketing, product, creative development, and communications production
• An extensive background in multi-channel marketing strategies, product launches, communication and program development, and database marketing
• Proven track record of developing successful direct marketing plans to drive lead generation, conversion, and retention
• Must be proficient at managing the creative process and traffic
• Excellent communication skills (written and oral), strong interpersonal skills, and attention to detail
• Ability to work in an innovative, energetic and fast paced work environment is essential
• Ability to work in an innovative, energetic and fast paced work environment is essential
Interested?
Please email us at mccommhr@mc-comm.com, attaching a current resume and a cover letter explaining why you would be a good fit for the job. Please include the title of the position being applied for and your desired salary requirements.
About M|C Holding Corp.
M|C Holding Corp. (MCHC), http://www.mcholdingcorp.com, was established in 1994 and has become a leading provider of medical education solutions for healthcare professionals around the globe. M|C has been accomplished by bringing innovative learning and networking solutions to our audiences through some of the most recognizable brands in the industry. M|C Holding Corp’s five portfolio of companies include M|C Communications, a U.S. non-CME operating company and owner of the Pri-Med brand; Pri-Med Institute, a U.S. accredited provider of education for medical, nursing, and healthcare professionals; Physician’s Weekly and Pri-Med Patient Education Center, U.S. publishing companies; and Pri-Med Educational Programmes LTD, a European operating company.
|
|
|
|
|
|
|
|
